A Study on the Advertising of Taiwanese Player for Mobile Role-playing Game

碩士 === 世新大學 === 傳播管理學研究所(含碩專班) === 107 === In recent years, mobile games market in Taiwan have grown gradually and have been a necessity of people's life. With the continuous growth of mobile games market, it also led to the ascension of advertising volume.Therefore, it is expected to provide t...

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Bibliographic Details
Main Authors: YANG, CHU-HSUAN, 楊筑亘
Other Authors: HSU, PI-FANG
Format: Others
Language:zh-TW
Published: 2019
Online Access:http://ndltd.ncl.edu.tw/handle/wj99y3