The Study of the Effects of Travel Agencies Service Innovation and Relationship Quality on Tourist’s Behavioral Intentions
碩士 === 世新大學 === 觀光學研究所(含碩專班) === 107 === Travel agency is a essential intermedium for tourism, and by the changes of consumption pattern, such as needs, preferences, and the tendency of free and independent travel, the market of travel agency are competitive as well as each travel agency has to esca...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2019
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Online Access: | http://ndltd.ncl.edu.tw/handle/859t9c |