The Influence of Different Promotion Methods and Consumers' Psychological Accounts on Consumer Willingness is Influenced by Brand Awareness: Taking Chain Cafe as an Example
碩士 === 南臺科技大學 === 企業管理系 === 107
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2019
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/5c3rd8 |