The Market of Vegan Meat in Taiwan: The Case of Beyond Meat
碩士 === 南臺科技大學 === 商管專業學院 === 107 === Plant-based diet went from a niche to mainstream in the last decade leading to the rise of the sub-industry of vegan food. The purpose of this case study is to understand the nature of the mock meat industry, its particularities, and the stakes for vegan company...
| Main Authors: | , |
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| Format: | Others |
| Language: | en_US |
| Published: |
2019
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| Online Access: | http://ndltd.ncl.edu.tw/handle/6xdav9 |