The Innovation Process and Patronage Antecedents for EZTable Restrauants.
博士 === 亞洲大學 === 經營管理學系 === 107 === The convenience of the Internet and the prevalence of online shopping have promoted the potential business opportunities of online purchase for offline products or services, known as Online to Offline (O2O). O2O platforms can even play the role of screening coopera...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2018
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| Online Access: | http://ndltd.ncl.edu.tw/handle/7yafvt |