Explore the Low Market Share Imported Car Owners Consumer Self-Confidence in Taiwan from the Viewpoint of the Consumer Innovativeness and Word of Mouth
碩士 === 亞洲大學 === 經營管理學系 === 107 === The purpose of the study was to assess the high and low market share of imported car owners consumer self-confidence in Taiwan, we organize and summarize the theses about word of mouth, consumer self-confidence, and consumer innovativeness. To find out the factors...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2019
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| Online Access: | http://ndltd.ncl.edu.tw/handle/2h4k3s |