Discussion on Customer Relationship Management in Equipment Industry-A Case of the Hydraulic Equipment Company

碩士 === 東海大學 === 高階經營管理碩士在職專班 === 107 === The manufacturing industry has entered a highly competitive multi-market, and it is inevitable for globalization and internationalization. Customer service will become a competitive advantage for firms to survive. Establishing a good relationship with custome...

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Bibliographic Details
Main Authors: WANG, WEN-YI, 王文義
Other Authors: TSENG, CHUN-YAO
Format: Others
Language:zh-TW
Published: 2018
Online Access:http://ndltd.ncl.edu.tw/handle/mq2pkm