Key Success Factors in Large Size LCD TV Brand Management

碩士 === 國立臺北科技大學 === 管理學院EMBA華南專班 === 107 === The technology LCD TV grew rapidly and the reduction in production cost that made the price of the larger and higher quality TV be more affordable. The change of consumer behavior appealed more enterprise indulged in the LCD industry, which caused the mar...

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Bibliographic Details
Main Authors: CHEN, HSING-CHUANG, 陳星壯
Other Authors: HUANG, CHIEN-YI
Format: Others
Language:zh-TW
Published: 2019
Online Access:http://ndltd.ncl.edu.tw/handle/tssk7e