Research on the introduction of digital online retailing into traditional retail industry
碩士 === 國立臺北科技大學 === 管理學院資訊與財金管理EMBA專班 === 107 === As the global digital online retail causes the loss of customers in the traditional retail industry, the reason points to the trend of “de-intermediateness” of electronic commerce. The past studies found that the problems faced by traditional retail...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2019
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| Online Access: | http://ndltd.ncl.edu.tw/handle/fw3we7 |