Precision Marketing in the Era of Media Big Data

碩士 === 國立臺北科技大學 === 管理學院EMBA大上海專班 === 107 === In 21st century, we are connected by network, the Internet. Everything appears in the form of data in our sight; "The era of big data" has arrived. Decentralization, refinement and diversification have become the symbol of consumer demand of mo...

Full description

Bibliographic Details
Main Author: 凌一夫
Other Authors: CHEN, CHIEN-CHENG
Format: Others
Language:zh-TW
Published: 2019
Online Access:http://ndltd.ncl.edu.tw/handle/52954u