Consumer Perception on a Company’s Engagement in Corporate Social Responsibility

碩士 === 國立臺北科技大學 === 管理學院外國學生專班(IMBA) === 107 === This thesis is a study of consumer’s perception of companies who engage in Corporate Social Responsibility (CSR) and its relation with profit. The literature comprehends an analysis of the main streams of CSR following some its main expositors such as...

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Bibliographic Details
Main Authors: David Tawisti Herrera Eguigure, 葉大偉
Other Authors: HUANG YING-YIN
Format: Others
Language:en_US
Published: 2019
Online Access:http://ndltd.ncl.edu.tw/handle/9brcad