Study on the Marketing Behavior of Sharing Vehicles in the Model of Technology Acceptance

碩士 === 淡江大學 === 管理科學學系企業經營碩士班 === 107 === Vehicles play a vital role in human daily life. Therefore, technology is improving constantly and evolving gradually. However, not everyone can afford a car. Thus, the government in Taiwan is promoting “Sharing Economy” positively. By the transformation of e...

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Bibliographic Details
Main Authors: Cheng-Che Tsai, 蔡承哲
Other Authors: 曹銳勤
Format: Others
Language:zh-TW
Published: 2019
Online Access:http://ndltd.ncl.edu.tw/handle/wfzt79