The Relationships between Website Quality and Purchase Intention based on the Stimulus-Organism-Response Framework - The Case of Airbnb
碩士 === 德明財經科技大學 === 行銷管理系 === 107 === The fast growing integration between internet and mobile technology has created a new phenomenon of sharing economy. Many people think that sharing the economy is a changing force, can shape the way consumption and business operations, Airbnb is the most class...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2019
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/5bg29e |