The Influence of Atmosphere in Instagram Foodie Post on Purchase Intention

碩士 === 大同大學 === 事業經營學系(所) === 107 === With the ubiquity of Internet and the high adoption rate of smart phones, social media have become a platform for users to acquire and exchange information online. Recently, Instagram has become one of the most popular social media that allows users to post pict...

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Bibliographic Details
Main Authors: Ting-Yu Lu, 呂庭語
Other Authors: Mei-Fang Chen
Format: Others
Published: 2019
Online Access:http://ndltd.ncl.edu.tw/handle/9ysq27