Exploring the Impact of Cultural Creative Product Design on Consumers Purchase Intention
碩士 === 國立雲林科技大學 === 企業管理系 === 107 === In recent years, with the development of aesthetic economy, cultural and creative industry has been booming, and many cultural and creative products with local culture and local characteristics have been developed, leading to the sale of various cultural and cre...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | en_US |
| Published: |
2019
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| Online Access: | http://ndltd.ncl.edu.tw/handle/u6muj2 |