Using UTAUT to Explore Customer’s Intention to Use Green Services
碩士 === 元智大學 === 經營管理碩士班(國際企業學程) === 107 === With the rise of environmental protection issues. Many companies launch green strategies to find the ways making them earn more money and love earth environment more. In recent years, many service industry companies have toward green, such as green restaur...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2019
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/6r5nsr |