A Canadian trading company : an analysis of the potential benefits of transferring a Japanese-style export promotion and marketing concept to the Canadian economic environment

This paper is an attempt to look at the possibilities behind the federal government of Canada's proposal to create a new agency in the area of industrial export trade. According to the premises set down by the Government in its April 1980, Throne Speech, the initiative is primarily aimed at sup...

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Bibliographic Details
Main Author: Stringer, Anne Marie
Language:English
Published: 2010
Subjects:
Online Access:http://hdl.handle.net/2429/22719