The relationship between brand logos and customer relationship in Chile
TESIS PARA OPTAR AL GRADO DE MAGISTER EN MARKETING === With the development of science and technology, the connection between consumers and the products has become more and more close. Various of channels relate to the consumers, marketing strategies are vital to the company to obtain consumers. For...
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| Language: | en |
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2019
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| Online Access: | http://repositorio.uchile.cl/handle/2250/168348 |