Hästtjejers användning av sociala medier : Utmärker sig kundgruppen ifrån genomsnittet?
Background: Marketing is something that is constantly changing. Today, social media is the focus and to utilize it for marketing is profitble. Will a specific customer group act in other ways when they use social media or are we all the same on the Internet? Purpose: The study aims to map out the di...
Main Authors: | , , |
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Format: | Others |
Language: | Swedish |
Published: |
Blekinge Tekniska Högskola
2016
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Subjects: | |
Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:bth-13787 |