Relationsmarknadsföring via digitala kanaler : Fallstudie Xtended Business & Event

This study is conducted in Swedish. The way companies are working with marketing is constantly changing. The digital development is affecting the whole society and has enabled new ways of marketing. That makes it important to keep it up in a constantly changing world. A lot of focus is on developing...

Full description

Bibliographic Details
Main Authors: Bergenstråhle, Alicia, Svensson, Marika, Röhr, Louise
Format: Others
Language:Swedish
Published: Högskolan i Borås, Akademin för textil, teknik och ekonomi 2017
Subjects:
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:hb:diva-12692