Chinese young consumers' buying behavior of online second-hand clothing

Recent years have witnessed the increasing popularity of second-hand clothing (SHC) worldwide. In the developed countries, consumers show more willingness to accept SHC and the SHC market is relatively mature. In China, consumers’ attitudes towards SHC is always somewhat negative for many reasons. H...

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Bibliographic Details
Main Authors: Ma, Jialin, Li, Shumei
Format: Others
Language:English
Published: Högskolan i Borås, Akademin för textil, teknik och ekonomi 2018
Subjects:
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:hb:diva-14000