Price Strategy for Product Launch : from the Customer Value Perspective
Background:Fristads has noticed needs and necessity of high visibility work wear in the market, particular for the high risk working industries. In addition to it, new international standards for work wear will be introduced in year 2013 which may put higher requirements on visibility of the work we...
Main Author: | KO, YIN-KWAN |
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Format: | Others |
Language: | English |
Published: |
Högskolan i Borås, Institutionen Textilhögskolan
2013
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Subjects: | |
Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:hb:diva-17446 |
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