Consumers’ Attitude towards Online Shopping : Factors influencing Gotland consumers to shop online
In the era of globalization electronic marketing is a great revolution. Over the last decade maximum business organizations are running with technological change. Online shopping or marketing is the use of technology (i.e., computer) for better marketing performance. And retailers are devising str...
| Main Authors: | , |
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| Format: | Others |
| Language: | English |
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Högskolan på Gotland, Institutionen för humaniora och samhällsvetenskap
2011
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| Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:hgo:diva-914 |