Foreign Market Analysis : A case study of a Canadian SME in the men's retail fashion industry
Background Internationalization is a rapidly increasing trend of firms and markets in today’s business environment where fashion companies have evolved to be one of the most successful and dynamic international retailers. Though a majority of SMEs in the retail fashion industry have the potential to...
Main Authors: | , |
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Format: | Others |
Language: | English |
Published: |
Högskolan i Halmstad, Sektionen för ekonomi och teknik (SET)
2008
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Subjects: | |
Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:hh:diva-1592 |