Employer branding : En semiotisk innehållsanalys av Kungsbacka kommun, Säröhus och Veteranpoolens employer branding arbete
The purpose of this study was to through a semiotic content analysis identify different and similar ways that the public- and private sector applicate their profile, identity and image on their “work with us” tab on their website. This study is also based on the assumption that the public sector is...
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Format: | Others |
Language: | Swedish |
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Högskolan i Halmstad
2018
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Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:hh:diva-38751 |