Considering intentions
"Good resolutions are useless attempts to interfere with scientific laws. Their origin is pure vanity. Their result is absolutely nil". Oscar Wilde, The picture of Dorian Gray Different types of intentions are some of the most often used variables in marketing and consumer research. The re...
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| Format: | Doctoral Thesis |
| Language: | English |
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Handelshögskolan i Stockholm, Institutionen för Marknadsföring och strategi
2010
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| Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:hhs:diva-2063 http://nbn-resolving.de/urn:isbn:978-91-7258-816-5 |