Externalising services : walking a tightrope between industrial and service logics
The externalisation of services and the adoption of service logic are topics that have received increasing attention recently, both among academics and practitioners. Whereas the adoption of service logic is associated with approaching the customer through various sorts of services and solutions, th...
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| Format: | Doctoral Thesis |
| Language: | English |
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Handelshögskolan i Stockholm, Management av Innovation och Produktion (T)
2005
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| Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:hhs:diva-526 http://nbn-resolving.de/urn:isbn:91-7258-665-6 |