Customer Perceived Value of Credit Card Rewards : A study on Canadian Consumers
Abstract Title: Customer Perceived Value of Credit Card Rewards - A study on Canadian Consumers Level: Final assignment for Bachelor’s Degree in Business Administration Author: Lisa Smedley Supervisor: Jonas Kågström Date: 2013 - January Aim: The aim of this study is to investigate what...
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Format: | Others |
Language: | English |
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Högskolan i Gävle, Akademin för utbildning och ekonomi
2013
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Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:hig:diva-13865 |