Inventory Optimization through Integration of Marketing and Supply Chain Management
Purpose: This study aims to find how the integration between marketing and operations can improve demand management in order to have efficient inventory level and avoid excess inventory. Method used: In order to have optimize inventory level and managing demand, integrating business process between...
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| Format: | Others |
| Language: | English |
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Högskolan i Gävle, Avdelningen för ekonomi
2016
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| Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:hig:diva-21969 |