Indirect Management Consulting : MBA thesis in marketing
Indirect Management Consulting (IMC) is a new concept within organizational change management consulting. The basic principle is to make the client more active in the change effort compared to conventional management consulting where the consultant actively drives the change. With IMC, the client is...
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Format: | Others |
Language: | English |
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Högskolan i Gävle, Institutionen för ekonomi
2007
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Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:hig:diva-226 |