Search Engine Optimization and the connection with Knowledge Graphs
Aim: The aim of this study is to analyze the usage of Search Engine Optimization and Knowledge Graphs and the connection between them to achieve profitable business visibility and reach. Methods: Following a qualitative method together with an inductive approach, ten marketing professionals were int...
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Format: | Others |
Language: | English |
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Högskolan i Gävle, Företagsekonomi
2021
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Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:hig:diva-35165 |