Bostadsbranschens väg in i upplevelseekonomin : Kan fastighetsmäklarens arbete omvandlas till en säljande upplevelse?
The civilization has taken a step from the industry society to a service oriented culturewhere the physical differences between different products have decreased in value for the customers. The differentiation is more about senses, esthetical symbols and design. Modern economy is more and more focus...
Main Authors: | , |
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Format: | Others |
Language: | Swedish |
Published: |
Högskolan i Gävle, Institutionen för ekonomi
2009
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Subjects: | |
Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:hig:diva-4741 |