Musikmarknadskommunikation 2.0 : En studie av hur svenska independentbolag i musikbranschen kommunicerar med sinmarknad via sociala nätverk på internet.

This essay has a purpose of looking at Swedish independent labels in the music industry and how they communicate with their market through social networks on the internet. There have not been much research about this in the past and we hope to contribute with knowledge to the area. In mind we had th...

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Bibliographic Details
Main Authors: Modess, Niklas, Ljungqvist, Joni
Format: Others
Language:Swedish
Published: Högskolan i Kalmar, Institutionen för kommunikation och design 2009
Subjects:
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:hik:diva-1773