Swedish SMEs' Export Experience : What did they learn and how did they use it in China
The authors have noticed that during the last couple of years the interest about China has grown not only as an attractive market for production but also as a consumer market. A limited amount of books and articles have been written about SMEs entering the Chinese consumer market and even fewer arti...
| Main Authors: | , , |
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| Format: | Others |
| Language: | English |
| Published: |
Internationella Handelshögskolan, Högskolan i Jönköping, IHH, Företagsekonomi
2008
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| Subjects: | |
| Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-15 |