Consumers' Response to Irresponsible Corporate Behaviour : A Study of the Swedish Consumers' Attitude and Behaviour

How companies in the apparel industry produce their products is receiving increasingly more attention, both in the society and marketplace, as well as by consumers. Despite the increasing amount of corporate scandals and corporate irresponsibility within the apparel industry, the previous research c...

Full description

Bibliographic Details
Main Authors: Apell Karlsson, Jennifer, Gustafsson, Moa, Rasmusson, Rikard
Format: Others
Language:English
Published: Internationella Handelshögskolan, Högskolan i Jönköping, IHH, Företagsekonomi 2015
Subjects:
CSR
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-26693