Corporate Social Responsibility in Chinese Media Industry : A Case Study of CCTV and Tencent
This thesis is a case study about Corporate Social Responsibility in Chinese media industry. The implementation of CSR in state-owned media companies and private media companies are different. The role that the government play in Chinese media companies implementing CSR were barely studied before. S...
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Format: | Others |
Language: | English |
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Högskolan för lärande och kommunikation, Högskolan i Jönköping, HLK, Medie- och kommunikationsvetenskap
2018
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Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-41335 |