Business Model Approach to Foreign Market Entry Mode : A case study on a Swedish gear manufacturing firm
Background: The increasing presence of globalization in our everyday life makes it apparent that internationalization is no longer a topic relevant only for a few multinational companies, but for essentially every company that wishes to expand or even survive in their domestic market as well as in f...
| Main Authors: | , , |
|---|---|
| Format: | Others |
| Language: | English |
| Published: |
2019
|
| Subjects: | |
| Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-44032 |