Too busy to wait in line, just click and bank online : Customer Loyalty in Web-Only Banks

Traditionally, banks have always had a close relationship with their customers. They often knew them as individuals, and satisfied their needs through personal customized services. Recently, the development of electronic banking or e-banking has influenced the increasing competition within the banki...

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Bibliographic Details
Main Authors: Steinhagen, Josefine, Van Kerrebroeck, Lucile
Format: Others
Language:English
Published: Internationella Handelshögskolan, Högskolan i Jönköping, IHH, Företagsekonomi 2006
Subjects:
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-464