Managing Media Supply Chains in European Publishing Companies : Strategic issues, values and partnerships
European publishing companies are quickly digitizing their businesses to achieve cost savings, and increased market reach and penetration. IT is increasingly affecting the ways in which the whole value chain operates. Interaction and collaboration costs have been slashed. Physical assets are no long...
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| Format: | Others |
| Language: | English |
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Internationella Handelshögskolan, Högskolan i Jönköping, IHH, Media Management and Transformation Centre
2007
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| Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-679 |