The corona pandemic’s impact on the sales-function and the sales-associates ability to create value during a crisis : An exploratory study on the mobile-operator sector in Sweden

The amount of people in Sweden who were made redundant during the corona pandemic exceeds both the Swedish financial crisis in 1990 and the global financial crisis in 2008.  The negative economic development led to more pressure on people to work harder and perform better in order for their firm to...

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Bibliographic Details
Main Authors: Blomqvist, Daniel, M. Hashem, Monawar
Format: Others
Language:English
Published: Högskolan Kristianstad, Avdelningen för ekonomi 2021
Subjects:
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:hkr:diva-22358