Value Co-Creation & Proposition in Service Business Models & Eco-Systems – Interactions, Perspectives, Roles : 20 Manager Interviews in SMEs & MNCs 3 Case Studies from IBM (Leadership, Strategy, Technology, Services)

The academic and business understanding of how Business Models through Service Logic co-creates, proposes, and captures value in extensive and complex Networked Systems is at its first daylight, specifically in the context of Service Systems with their Ecologies. With the complexity emerging in the...

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Bibliographic Details
Main Authors: Tošić, Damjan, Bhatty, Usman Tariq
Format: Others
Language:English
Published: Karlstads universitet, Avdelningen för företagsekonomi 2014
Subjects:
CTF
IBM
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:kau:diva-34812