Köpbeteende ur ett genusperspektiv

Something that is common to all people is that everyone is in need of food. However, people may differ about the choice of brand and the motives for the purchase. In the essay enables the reader to study if the purchasing behaviour may differ between the sexes, which also respond to the essays purpo...

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Bibliographic Details
Main Authors: Karlsson, Helene, Mårtensson, Frida
Format: Others
Language:Swedish
Published: Karlstads universitet, Fakulteten för ekonomi, kommunikation och IT 2010
Subjects:
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:kau:diva-5287