Sociala mediers påverkan på köpbeteendet online
Social media is getting more and more important for both customers and companies as the use of social media increases each year. Previous research shows that there is a positive link between the use of social media and online shopping. The purpose of this study is to explore which factors that drive...
| Main Authors: | , |
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| Format: | Others |
| Language: | Swedish |
| Published: |
Karlstads universitet
2018
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| Subjects: | |
| Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:kau:diva-68192 |