Interaktiva medier i komplex försäljning : en kunskapsresa som tog en annan väg
This investigation was carried out at the Royal Institute of Technology (KTH) in Stockholm. The main goals were to investigate the professional skills of sales personnel working with complex selling in technology- based companies and to inquire into the potential and limitations of supporting their...
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| Format: | Doctoral Thesis |
| Language: | Swedish |
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KTH, Numerisk Analys och Datalogi, NADA
2005
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| Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-113 http://nbn-resolving.de/urn:isbn:91-7283-941-4 |