Predicting Redemption Probability of Gift Cards

Recommender systems try to facilitate the decision making process of users, by recommending products such as movies, music and news articles. This work uses a user based recommender system to predict redemption probabilities of different gift cards. That is, the probability that a user redeems a gif...

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Bibliographic Details
Main Author: SKATTMAN, AGNES
Format: Others
Language:English
Published: KTH, Skolan för datavetenskap och kommunikation (CSC) 2013
Subjects:
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-138296