Investigating user behavior by analysis of gaze data : Evaluation of machine learning methods for user behavior analysis in web applications

User behavior analysis in web applications is currently mainly performed by analysis of statistical measurements based on user interactions or by creation of personas to better understand users. Both of these methods give great insights in how the users utilize a web site, but do not give any additi...

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Bibliographic Details
Main Author: Dahlin, Fredrik
Format: Others
Language:English
Published: KTH, Skolan för datavetenskap och kommunikation (CSC) 2016
Subjects:
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-190906