On Optimization of Sequential Decision-Making in Customer Relationship Management using Deep Reinforcement Learning
Customer relationship management (CRM) is a fickle but pivotal elementto the success of any business. Used correctly, it can not only yield higherrevenue and lower operational costs, but significantly boost customersatisfaction. Nonetheless, it can also be mismanaged—sacrificing thewell-being of cus...
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| Format: | Others |
| Language: | English |
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KTH, Skolan för elektroteknik och datavetenskap (EECS)
2019
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| Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-261711 |