Green gamification : Designing for increased sustainable behavior and business growth

This research aims to investigate if gamification is a suitable method for creating stronger incentives for people to recycle. The research was conducted in partnership with PantaPå, the world’s first deposit app for recycling packaging. The processes of this research were first a comprehensive and...

Full description

Bibliographic Details
Main Authors: Wadstein, Ebba, Malmqvist, Caroline
Format: Others
Language:English
Published: KTH, Skolan för elektroteknik och datavetenskap (EECS) 2020
Subjects:
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-280829