Decision making in innovation : understanding selection and prioritizaiton of development projects

This thesis has its origin in empirical evidence. Some Swedish companies claimed that despite having plenty of proposals for developing new products, they experienced problems when choosing from all those alternatives. Their problem was how to select among new ideas the ones for being developed and...

Full description

Bibliographic Details
Main Author: Gutiérrez, Ernesto
Format: Others
Language:English
Published: KTH, Integrerad produktutveckling 2008
Subjects:
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-9854