Deception and Self Deception : An investigation of Multi-level marketing distributors and their deceptive practices on social media
Background: Multi-level marketing (MLM) is a specific type of direct selling where distribution and sales are facilitated through various levels of independent distributors. The MLM industry has changed through social media and it has become a channel for the distributors to communicate with custome...
| Main Authors: | , |
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| Format: | Others |
| Language: | English |
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Linköpings universitet, Företagsekonomi
2019
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| Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:liu:diva-158218 |